Dr Vladimir Geroimenko is a Professor at the Faculty of Informatics and Computer Science, the British University in Egypt, Cairo.  He has edited and authored 21 books, 14 of which have been published by Springer. His most recent research monographs include: “Augmented Reality and Artificial Intelligence: The Fusion of Advanced Technologies”, Springer, 2023; “Augmented Reality Art: From an Emerging Technology to a Novel Creative Medium”, 3rd Edition, Springer, 2022; “Augmented Reality in Tourism, Museums and Heritage: A New Technology to Inform and Entertain”, Springer, 2021; “Augmented Reality in Education: A New Technology for Teaching and Learning”, Springer, 2020; “Augmented Reality Games I: Understanding the Pokémon GO Phenomenon”, Springer, 2019; “Augmented Reality Games II: The Gamification of Education, Medicine and Art”, Springer, 2019. Dr Geroimenko received his MSc degree in Physics and Mathematics from Vitebsk State University, Belarus (1976), PhD degree in the Methodology of Science from Belarusian Academy of Sciences, Minsk (1982) and a higher DSc (Doctor of Science) degree in Cognitive Sciences from Belarusian State University, Minsk (1990).  From 1982 to 1998, he worked at the Belarusian Academy of Sciences. From 1991 to 1993, he was a Research Fellow of the Alexander von Humboldt Foundation at the Ruhr-University Bochum, Germany and from 1995 to 1998 – Visiting Professor at the SSKKII Centre for Cognitive Science, Goteborg University & Chalmers University of Technology, Sweden. In September 1998, he joined the University of Plymouth, UK as a Reader in Multimedia and Web Technology. In September 2016, he joined the British University in Egypt as a Professor of Informatics and Computer Science. Dr Geroimenko is also a digital artist and short story writer. A British citizen since 2002, he was born in the Vitebsk Region of Belarus, the legendary birthplace of Mark Chagall. Since 1995, he has been experimenting with different types of digital art. His limited-edition prints are in private collections of Australia, Brazil, Canada, Finland, France, Germany, Holland, Japan, Malta, Mexico, Russia, Spain, Switzerland, UK, and USA. In 2013, he published the book “A Bottle of Plymouth Gin: 12 Detective Stories Set in Devon and Cornwall”, which features 12 mysterious cases rooted in the lore of two of the most beautiful British counties. More than 60 of his art books of digital, abstract, and surrealist paintings are available in Amazon Kindle stores worldwide.